About Us

IBIDAN PTE LTD, the largest door-to-door postnatal massage platform in Singapore and Malaysia

For over 18 years, we have worked to provide traditional Malay postnatal care and wellness solutions in Malaysia and Singapore.

Founded in 2007, IBIDAN SDN BHD has grown from a group of four to over a hundred employees. Our founder understood that the root causes of all women’s diseases: many women are unaware of the uterine prolapse, diastasis recti, pelvic floor dysfunction and physiologic discomforts that appear during and after the pregnancy; and these women are lacking of time to take care of themselves during the postpartum period.

As a result, she decided to establish the traditional Malay home postnatal care and wellness services and devote herself entirely in this century-old field with one ultimate goal in mind: to help all women to recoup great health and vitality in the comfort of their own home.

What is BIDAN?

Bidan, Bidan Kampung or traditional Malay bidan, have been playing a major role in providing healthcare to all women since 1900. A Bidan Kampung is a woman who is assigned to support another woman before, during and after her childbirth. Bidans’ knowledge, skills and practices are based on theories, beliefs and experiences from their ancestors.

Nowadays, the role of Bidan Kampung has been replaced by Bidan Modern, who provides traditional postpartum or confinement care. These traditional practices aim at restoring the normal functions of reproductive organs, increasing mothers’ wellbeing and energy, promoting wound healing and weight loss, and providing other aesthetic and health benefits.

Bidan coordinate a woman’s journey through her pregnancy and postpartum period. In most Southeast Asian countries, bidan are given higher priority and prominence to ensure women are supported with kindness and compassion during this unique period in their lives.